30 Second PSA
Meg Booth sits in an office and addresses the camera as soft piano music plays. Text appears below.
ON SCREEN TEXT: MEG
BOOTH
EXECUTIVE DIRECTOR,
CHILDREN'S DENTAL
HEALTH PROJECT
MEG: Keeping your child healthy includes taking care of their teeth. Following these steps can set your child on the right path.
A photo shows a mother holding her baby as she chats with a doctor. Text appears beneath a graphic of a doctor.
ON SCREEN TEXT: Starting at birth, clean
your baby's gums with
water and a soft cloth.
MEG: Starting at birth, clean your baby's gums with water and a soft cloth.
A photo shows a boy with a huge grin. Text appears beneath a graphic of a smiling mouth.
ON SCREEN TEXT: Once their teeth appear,
brush them twice a day
with fluoridated toothpaste.
MEG: Once their teeth appear, brush them twice a day with fluoridated toothpaste.
A photo shows a child drinking from a cup. Text appears under a graphic of a tooth.
ON SCREEN TEXT: Never put a baby to
bed with a bottle of
milk, formula, or juice.
MEG: Never put a baby to bed with a bottle of milk, formula, or juice.
The image of the tooth darkens at the crown.
MEG: These drinks can cause cavities.
Meg continues speaking to the camera.
MEG: Check with your pediatrician and dentist for more tips and support.
A URL appears on a white background.
ON SCREEN TEXT: EndCavities.org
MEG: For more information, visit EndCavities.org.
Text details and the logos for the Children's Dental Health Project and UnitedHealthcare appear.
ON SCREEN TEXT: THIS HAS BEEN A MESSAGE FROM:
children's
dental health
project
UnitedHealthcare®
MEG: This has been a message from the Children's Dental Health Project, UnitedHealthcare, and this station.