Giving the Gift of Warmth: A Donation Keeps Kids Playing All Winter Long


UnitedHealthcare put a whole new spin on winter coat shopping for kids in Sioux City and Waterloo, Iowa. With help from UnitedHealthcare volunteers and the Dreambuilders Foundation, students from Unity Elementary School and Lincoln Elementary School each chose a new winter coat. In total, UnitedHeathcare helped more than 1,300 children in Iowa live healthier lives especially during the bitter-cold.

“We want kids to be active, to go outside and enjoy the Iowa weather,” commented Taralyn Tranmer, UnitedHealthcare’s Home Health consultant.

Made possible by a $50,000 UnitedHealthcare contribution to the schools, company volunteers and school officials turned the event into a fun shopping spree for the kids. UnitedHealthcare mascot Dr. Health E. Hound gave students an allowance – pretend one-dollar bills – so each child could choose the color and style he or she prefers. In total, the contribution outfitted hundreds of children.

Principal Eric Kilburn of Unity Elementary in Sioux City marveled at the impact. “Every single one of our kids got a brand-new coat. It was a pretty phenomenal day here.”